# Nintendo Has Moved Beyond Specs | the Verge  ## Metadata - Author: [[Andrew Webster]] - Full Title: Nintendo Has Moved Beyond Specs | the Verge - Category: #articles - Summary: insert summary - My notes: - Summary: Nintendo has found success by moving away from focusing on technical specifications and instead prioritizing player experience. The company’s innovative approach, starting with the Wii, has helped it sell millions of consoles by making gaming more accessible and enjoyable. The upcoming Switch 2 continues this trend, emphasizing gameplay over hardware details. - URL: https://www.theverge.com/games/638542/nintendo-switch-2-specs-details-relevance - Source File: web-only ## LLM Chats ## NotebookLM ## LLM Audio ## Highlights > This shift came because of what Nintendo called its “blue ocean” strategy. The idea was that the increasing technological complexity of games was actually making them *less* appealing to many consumers. We’d come a long way from the simplicity of making Mario run and jump in the original *Super Mario Bros*. Just looking at a GameCube controller could be overwhelming for many. As former Nintendo of America president Reggile Fils-Aime [wrote in 2007](https://web.archive.org/web/20090806203242/http://news.cnet.com/Nintendo-on-the-latest-technical-divide/2010-1041_3-6180215.html), “While ardent players reliably responded to ever-advancing technology and complexity, those same attributes consistently chipped off potential new players from the total market, narrowing the consumers into a smaller niche.” ([View Highlight](https://read.readwise.io/read/01jqr9kbrwj10fxmffsvmnvrae))